Head of Marketing and Communication

Responsibilities

• Formulates Marketing and Communications strategy for both internal and external audiences.
• Main point of contact within ‘Group’ for all marketing and communications activity.
• Controls all marketing activity relating to the ’Group’.
• Owns, manages and delivers APS brand strategy.
• Manages and controls ‘Group’ marketing budget.
• Develops, co-ordinates and communicates APS Group proposition.
• Manages day to day relationship with nominated PR agency.
• Manages and coordinates marketing campaigns.
• Provides support for New Business through production of collateral and research.
• Manages and controls all Social Media activity for ‘Group’.
• Provides copy-writing for both internal and external collateral.
• Manages event strategy for ‘Group’.
• Provides support for Client Services and New Business team in client perception audits/reviews/research.
• Develops team members to ensure succession and necessary skills are in place
• Manages and allocates teams workload.

Requirements

• Proposition is in place, updated and communicated both internally and externally.
• Market awareness of APS Group and the solutions it offers.
• Brand consistency across the ‘Group’.
• PR budget is fully utilized.
• Marketing budget is managed and controlled.

Head of Marketing and Communication Recruitment Agency in London, Sales and Marketing Recruitment Agency in London